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After graduating from the Fashion Institute in Design and Merchandising, Kate Wang gained a substantial amount of experience in the beauty industry on the artistry side as well as the business side. It was then, she felt there was a lack of beauty brands that emphasized the importance of inner well being as well as outer beauty maintenace. Beauty to her is a state of mind, a level of self love and confidence that can be obtained through self care. It was then she came up with an idea to start a beauty brand that emcompasses care for both your outer and inner self. Beauty and wellness go hand in hand; you can’t achieve beauty without wellness. As a result of these inspirations; Devi Beauty & Wellness was born.
“ Women’s strength has always inspired me. I wanted to develop a beauty brand to uplift and inspire women. Beauty and wellness products to me are a form of self love. I want to encourage women to love themselves regardless of the obstacles they are facing. A brand that reminds them to embrace their goddess energy and to make self care a priority.”
Devi [ dei’-vee ] Goddess; heavenly, divine, anything of excellence
Devi Beauty embraces the divinity of feminine strength, nourishing customers’ self-worth just as much as it beautified their outer appearance.
“Femininity, much like the lotus flower, holds purity, beauty, eternity, prosperity, and fertility. The lotus in our logo represents you, the resilient, beautiful person you are.”
Devi Beauty was designed to nurture the goddess within. Our products are made with natural, and organic ingredients. As well as paraben-free, sulfate-free, silicone-free, talc-free, cruelty-free, and vegan friendly. We believe that with beauty must come wellness, inside and out; that’s why we source the highest-quality ingredients and ensure safe and effective formulas just for you.
We hope our products inspire you to invest in yourself, to care for the inner you so that you can care for the world in turn. At Devi Beauty, you make our products shine. All we ask is that you honor your inner beauty.